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The city’s best bits, explored by us.




Noreen Chadha
New York City
Commercial director USA, citizenM hotels
Shoes, Shoes, Shoes.
Sometimes you just need to breathe, trust, let go, and see what happens. What is meant for you will never miss you, and what misses you was never meant for you.

I guess you could say I’m a bit of a melting pot of different cultures. Having a Dutch mother exposed me to a cozy, down to earth way of life (and chocolate sprinkles for breakfast) and having an Indian father ingrained a “the more the merrier” Indian way of thinking (and partying) in me.

But as much as I love Holland and India, New York is now my home. The city gives me energy. I love the skyscrapers in midtown, the cute coffee shops in the West Village, the shopping in Soho, the buzz of the Meatpacking, the art galleries on the Lower East Side and the green in Central Park. I also love that everything is open late, every restaurant delivers, there is a $10 manicure place on every corner, and you can pretty much go anywhere in jeans and a tshirt. I think it’s hilarious that people take 15 minutes to explain their Starbucks order, but they are too impatient to wait for a red light to change when crossing the street. 

Every day is an adventure here. My favorite thing to do is explore neighborhoods, hotels, bars and restaurants. I definitely spend more time eating out than at home, which is why I’m always up for trying something new and discovering hidden gems. The city has so much to offer, my wish list literally never ends.


You can often find me at Intermix or the 5th floor of Saks, usually looking for jeans and shoes. I definitely have a slight retail addiction. My other guilty pleasure is Instagram, I can spend hours looking for jokes, inspiration and ridiculousness. 

If I have a few hours to kill on a Sunday I love to bake without a recipe, exploring different ingredients and textures until I create something delicious that I can share with my friends. 

Launching citizenM here in the US has been so much fun, that not one day has it actually felt like “work”. Getting paid to do what you love is truly a blessing.


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