partners
concrete believes in an extremely logical execution of its ideas, resulting in a methodology that is a crossover of architecture, visual marketing, urban planning, advertising, fashion and product design, with an admixture of elements from popular culture. concrete worked closely with citizenM to discover their true philosophy. concretes deliberate choice of breaking away from traditional hierarchies and the dominant forces within the hotel industry, gives the designers unprecedented freedom. concrete literally maps out the complete citizenM brand experience, from the first encounter with the brand until the second time a citizen leaves the hotel. concrete centred the hotel around the wishes and needs of the mobile citizens of the world.
PHILIPS is the market leader and pioneer in the electronics market. Their head office in Amsterdam is forever improving their products, services and systems in health, lifestyle and energy. Their belief in "Sense and Simplicity" provided citizenM hotels with all the technological products such as the ambient lighting and mood pad technology.
VITRA is a furniture design company based in Basel, Switzerland. They design interiors that give a decisive influence on people's motivation, performance and health. It's their mission to develop furniture and furnishing systems that stimulate, inspire and motivate, while also offering the body comfort, safety and support. The furniture from Vitra is found in every room and lobby living rooms of the citizenM hotels.
KESSELSKRAMER is a communications agency of 38 citizens from around the world working in a church in Amsterdam. They make communication for various clients, as well as short films, books and documentaries and like to be involved in other inspiring projects. KesselsKramer worked with the citizenM team to create citizenM's name, brand philosophy, products and communications. The agency is a fan of citizenM.
HotelsAhead (Hans Meyer), creator of the initial citizenM modular concept, focuses on experience design for the international hospitality industry. HotelsAhead is driven by the consideration of "moments of engagement" between guests and brands and the emotions, ideas and memories that spring from these unique instances. All HotelsAhead concepts are guided by the passion to go off into uncharted territory and rethink elements to appealing experiences.
specializes in developing innovative and creative food & beverage concepts. In addition to this development, EME also investigates the operational feasibility of the concept. Michael Eman, founder of EME has gained extensive experience over the years working for established hotel groups. By combining knowledge, experience and expertise to an extensive network where all disciplines are represented, EME offers the possibilities of a large company with the benefits of a small enterprise.
